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General Information


CANDDi Manchester
1 Portland Street
Manchester, M1 3BE, GBR


VP Engineering
Advisor and Investor
Marketing Manager
Sales Director


TOTAL $693k
Seed, 3/2010
The Difference Engine
Seed, 3/2011
Northstar Ventures
Angel, 9/2012




CANDDi (Campaign and Digital Intelligence) is a Newcastle and Manchester based Internet start-up. The company has pioneered a new type of web tracking software called Prospect Analytics: a technology which combines the identity and behaviour of website visitors in order to provide rich profiles of prospects to businesses.

Prospect Analytics tells you who is on your website, not just how many people. Tracking visitors across time and multiple devices becomes simple.

CANDDi’s software allows clients to customise interactions with their web visitors, even if they’re anonymous, based on the browsing history and identity information CANDDi collects on each visitor.

CANDDi lets businesses make the right real-time interactions with prospects for the best results. For example, CANDDi sends customised automated emails via any email system you use to different web visitors fitting specified behaviour or/and identity criteria.

The CANDDi USP is its ability to combine behavioural data with social profile information of online visitors. This provides insight that brings value to firms in so many unique and distinct ways. To name just a few, CANDDi enables clients to:

  • Follow-up warm leads they would never have known existed
  • Nurture existing clients by analysing their online behaviour
  • Up-sell, cross-sell and re-sell their offerings

Recent Milestones

  • Dollar
    CANDDi received $500k in Angel funding. (9/8/12)
    Posted 9/11/12 at 2:00pm
  • Check
    CANDDi — Google Sales Pro Frederic Abrard joins CANDDi (9/6/12)
    Posted 9/17/12 at 3:30am via
  • Dollar
    CANDDi received $163k (£100k) in Seed funding. (3/1/11)
    Posted 3/2/11 at 11:16pm
  • Dollar
    CANDDi received $29.8k (£20k) in Seed funding. (3/1/10)
    Posted 6/5/10 at 5:32am via
  • Check
    CANDDi added Matt Hoffbrand as Business Development Manager.
    Posted 9/13/12 at 3:19am



CANDDi screenshot
Above: CANDDi Individual profile Screenshot
Uploaded: 9/18/12
CANDDi screenshot
Above: CANDDi Questions Screenshot
Uploaded: 9/18/12
CANDDi screenshot
Above: CANDDi Dashboard
Uploaded: 9/18/12


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Last Edited 3/24/14

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