BzzAgent is the social marketing division of dunnhumby, the leader in shopper marketing. With access to more than 200 million shoppers in the US, UK and Canada, BzzAgent develops programs that accelerate word of mouth and sales for consumer products.

BzzAgent has executed over 1,000 social marketing programs for major brands including Unliever, Wrigley and L’Oreal. Since the company was founded in 2001, BzzAgent participants have spread word of mouth to over 100 million family and friends.

Milestones
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BzzAgent added John Bigay as SVP Marketing. (9/1/06)

Posted 1/14/11 at 1:07pm
BzzAgent added Chip Terry as VP, GM of Product and Strategy. (8/15/10)

Posted 11/9/10 at 3:29pm
BzzAgent added Ben Cesare as SVP, Sales. (8/15/10)

Posted 11/9/10 at 3:27pm
BzzAgent added Malcolm Faulds as SVP, Marketing. (8/15/10)

Posted 11/9/10 at 3:03pm
BzzAgent added Jeff Bussgang as Director.

Posted 11/4/10 at 6:24am
BzzAgent added Joe Chernov as VP of Communications & Associate VP of Marketing. (2/1/06)

Posted 10/29/10 at 2:28pm
BzzAgent added Erik Dasque as VP of Engineering. (12/1/05)

Posted 9/3/09 at 6:13am
BzzAgent added Michele H. Pearl as SVP Audience & Product Management.

Posted 8/10/09 at 9:50am
BzzAgent added John Simon as Board.

Posted 7/9/09 at 11:07am
BzzAgent added Kurt Overberg as CTO.

Posted 7/5/09 at 10:39am
BzzAgent added David Wagner as COO, CFO.

Posted 7/5/09 at 10:39am
BzzAgent added Dave Dugan as President.

Posted 7/5/09 at 10:39am
BzzAgent added Dave Balter as Founder, CEO.

Posted 7/5/09 at 10:39am
BzzAgent received $750k in Angel funding. (1/1/04)

Posted 5/22/11 at 12:42pm
BzzAgent received $13.8M in Series B funding. (1/1/06)

Posted 7/5/09 at 10:39am via bizjournals.com
BzzAgent was acquired by dunnhumby for $60M. (5/23/11)

Posted 5/23/11 at 3:45am via techcrunch.com