|Description||online reputation monitoring|
Buzzreader offers an online reputation monitoring service through the survey and evaluation of the â€œbuzzâ€ surrounding the chosen theme. The analysis is conducted with the help of the Buzzreader Engine Â© platform that acquires and analyses thousands of documents (sites, blogs, groups, news, books, videos) and therefore is able to map an outline of words, expressions and most common concepts.
The important documents are read by a team of internet experts that examine their content, expressions, reoccurrences, connections and dynamics of their relationships, making their eventual critiques emerge. To resolve the negative critiques we create a â€œcorrectiveâ€ plan of action.
Buzzreaderâ€™s service comes in three phases: Phase 1: In the first phase the Buzzreader Engine Â© platform analyses the entire substance of the documents (sites, blogs, groups, news, books, videos, etc), then traces a map of words, expressions, and concepts tied to the particular theme.
Phase 2: In the second phase the most important documents are read by a team of internet experts that examine their contents, expressions, reoccurrences, connections and dynamics of their relationships to determine its â€œsentimentâ€ (the level of negativity, neutrality and positivity).
Phase 3: The third phase offers the synthesis of the information in a report. The immense quantity of the analyzed and cataloged data is summarized and displayed in the form of graphs and descriptions. The critical issues are highlighted and proposed for corrective action.