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Buysight

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Buysight (previously Permuto) strives to bring the same level of reach, performance and measurability of search engine marketing to the world of display advertising. The company provides effective solutions for both brand and performance advertisers, and has developed an online display advertising network called ShopperConnectâ„¢, focused on the $205B+ online e-commerce shopping market.

Permuto, Inc. is founded by veterans of Yahoo!, Doubleclick, Rhythm NewMedia, Apple, Oracle, Microsoft, and Excite@Home.

Permuto is rebranding itself as Buysight.

Milestones

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• 
  Buysight added David Roman as VP Product Management. (7/1/10)
  Posted 1/16/11 at 10:08am
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  Buysight added Jayesh Bhayani as CTO. (8/10/10)
  Posted 8/13/10 at 6:07am
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  Buysight added Jeff Weitzman as Chief Marketing Officer. (6/21/10)
  Posted 7/23/10 at 1:11pm
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  Buysight added Tom Andrus as Board of Advisors. (5/13/10)
  Posted 5/15/10 at 7:10pm
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  Buysight added Gokul Rajaram as Board of Directors. (5/13/10)
  Posted 5/15/10 at 7:10pm
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  Buysight added Ash Patel as Board of Directors. (5/13/10)
  Posted 5/15/10 at 7:10pm
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  Buysight added Armin Ebrahimi as COO.
  Posted 5/6/10 at 2:29pm
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  Buysight added Richard Ling as Board Of Directors.
  Posted 9/16/09 at 12:20pm
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  Buysight added Raman Khanna as Board Of Directors.
  Posted 9/16/09 at 12:20pm
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  Buysight added Jim Moloshok as Board Of Directors.
  Posted 9/16/09 at 12:20pm
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  Buysight added Stanley Wong as VP Product Marketing & Co-Founder.
  Posted 9/16/09 at 12:20pm
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  Buysight added Navdeep Saini as CTO & Co-Founder.
  Posted 9/16/09 at 12:20pm
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  Buysight added John Kelly as VP Business Development.
  Posted 9/16/09 at 12:20pm
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  Buysight added Rajat Shroff as VP Product Management.
  Posted 9/16/09 at 12:20pm
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  Buysight added Shaukat Shamim as CEO & Co-Founder.
  Posted 11/3/08 at 11:22pm
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  Buysight received $10M in Series A funding. (9/27/10)
  Posted 9/27/10 at 10:52pm via venturewire.com

Videos

Screenshots

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Traffic Analytics

Compete

Sources

1. Site Promotion's Permuto Raises A $6M First Round (thealarmclock.com) [edit]
2. Intent-Based Advertising Network Permuto Raises $10 Million, Rebrands As Buysight (venturewire.com) [edit]