| Website | broadbandenterpri... |
| Category | Advertising |
| Phone | 646-453-5501 |
| Employees | |
| Founded | 4/04 |
| Description | Digital video network |
| Series A, 1/08 Fuse Capital | $10M |
BBE (Broadband Enterprises Inc.) is the digital video authority, with a network of more than 2,200 publisher websites and relationships with more than 150 premium brand advertisers. The video network is BBE’s core business on which three additional businesses have been established. First, BBE syndicates content across the network with partners such as Comcast, MSNBC, Washington Post-Newsweek Interactive and others. Second, BBE creates originally produced branded programming and this year debuted ten original shows, including: “Inseam,” “Real Savvy Families” and “Jen and Barb, Mom Life.” Additionallly, BBE’s show sponsors include the world’s top brands and marketers: Coke, Toyota, Honda, AT&T, McDonald’s, HP and P&G. Finally, BBE has two proprietary technology products: Vindico, a Campaign Management System which provides full control over the deployment, assignment, scheduling and optimization of video; and CDE, Contextual Distribution Engine, which affords publishers and content providers the opportunity to create increasing amounts of video inventory. BBE is based in New York City.
| Website | broadbandenterprises.com |
| Stage | Live |
| Tags | video |
AdDirector allows Broadband Enterprises’ clients to manage the content with which their ads are shown down to the clip level. The service allows advertisers to control the environment they are placed in throughout Broadband Enterprises’ publisher network.
| Website | broadbandenterprises.com |
| Stage | Live |
| Tags | video |
Vindico allows Broadband Enterpises’ clients to manage and control the advertising campaigns they run through Broadband Enterprises’ network of publishers. Vindico manages both banner and video ads, and handles campaign optimization as well.
| Website | broadbandenterprises.com |
| Stage | Live |
| Tags | video |
vSyndicate serves as Broadband Enterprises’ video syndication arm, allowing content providers to gain further exposure to their content across the web. In addition, web publishers looking for more video to add to their library can subscribe via vSyndicate. All parties involved (web publishers, content providers, and Broadband Enterprises) get a cut of the ad revenue resulting from videos viewed through vSyndicate.