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BlueKai

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BlueKai created an online data exchange designed with consumer transparency and control in mind. By aggregating valuable shopping and research activities across the Internet, BlueKai is building a database of true intenders. Unlike ad networks, BlueKai does not sell ads or impressions, it simply provides data on-demand for marketers, ad networks or publishers to boost the quality and scale of ad targeting initiatives. Data providers earn revenue in a privacy friendly way. The BlueKai Registry enables consumers to see what marketers know about them, edit their online preferences and gain rewards in charitable donations.

Milestones

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• Received $10.5M in Series B funding. (12/15/08)
  Posted 12/15/08 at 10:27pm
• Received $3.2M in Series A funding. (4/1/08)
  Posted 12/15/08 at 10:27pm
• Grant Ries, Chief Revenue Officer added.
  Posted 12/15/08 at 10:27pm
• Omar Tawakol, CEO added.
  Posted 12/15/08 at 10:27pm
• Michael Bigby, CTO added.
  Posted 12/15/08 at 10:27pm
• Alex Hooshmand, SVP, Global Product & Operations added.
  Posted 12/15/08 at 10:27pm

Videos

Screenshots

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Above: BlueKai Screenshot -- #1
Uploaded: 8/26/09

Traffic Analytics

Quantcast

Compete

Sources

1. BlueKai Raises $3.2 Million For Marketing Data Exchange (paidcontent.org) [edit]
2. ata Provider BlueKai Closes $10.5M Second Round (paidcontent.org) [edit]