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BlueKai

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BlueKai created an online data exchange designed with consumer transparency and control in mind. By aggregating valuable shopping and research activities across the Internet, BlueKai is building a database of true intenders. Unlike ad networks, BlueKai does not sell ads or impressions, it simply provides data on-demand for marketers, ad networks or publishers to boost the quality and scale of ad targeting initiatives. Data providers earn revenue in a privacy friendly way. The BlueKai Registry enables consumers to see what marketers know about them, edit their online preferences and gain rewards in charitable donations.

Milestones

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• 
  BlueKai added Sam Wolff as CFO.
  Posted 8/3/11 at 1:37pm
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  BlueKai added Jon Ingalls as CMO.
  Posted 8/3/11 at 1:37pm
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  BlueKai added Michael Bigby as CTO.
  Posted 12/15/08 at 10:27pm
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  BlueKai added Omar Tawakol as CEO.
  Posted 12/15/08 at 10:27pm
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  BlueKai received $21.4M in Series C funding. (2/1/10)
  Posted 2/1/10 at 2:07pm via techcrunch.com
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  BlueKai received $3.2M in Series A funding. (4/1/08)
  Posted 12/15/08 at 10:27pm via paidcontent.org
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  BlueKai received $10.5M in Series B funding. (12/15/08)
  Posted 12/15/08 at 10:27pm via paidcontent.org
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  BlueKai acquired Tracksimple. (1/26/11)
  Posted 1/27/11 at 3:17am via techcrunch.com
• 
  BlueKai — BlueKai named in Lead411's Hottest Seattle Companies list (6/8/10)
  Posted 6/15/10 at 8:39am via lead411.com

Videos

Screenshots

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Above: BlueKai Screenshot -- #1
Uploaded: 8/26/09

Traffic Analytics

Quantcast

Compete

Sources

1. BlueKai Buys Ad Data Analytics And Optimization Startup TrackSimple (techcrunch.com) [edit]
2. BlueKai Raises $3.2 Million For Marketing Data Exchange (paidcontent.org) [edit]
3. ata Provider BlueKai Closes $10.5M Second Round (paidcontent.org) [edit]
4. BlueKai Raises $21 Million For Online Target-Marketing Data Exchange, SEC (techcrunch.com) [edit]
5. Lead411's Hottest Seattle Companies list (lead411.com) [edit]