|Description||Proximity Marketing Provider|
Blue Bite is a provider of targeted location-based out-of-home media and marketing solutions reaching captive audiences on their personal mobile devices. The company uses a combination of Bluetooth, WiFi, and WaP technologies to deliver virtually any digital media content including images, videos, audio mp3s, maps, games, applications and coupons to mobile phones, PDAs, laptops, portable gaming systems, and portable music players within a targeted geographic location (also known as proximity marketing and proximity advertising).
Blue Bite has secured a strategic partnership with the most advanced technology platform in the world, bringing its current offering to the top of the class. Blue Bite has also partnered with leading out-of-home, sports, entertainment and marketing agencies to offer this unique capability to their current and prospective clients. Blue Biteâ€™s services and technology provide clients with detailed statistics and an opportunity for advertisers to evaluate the true effectiveness of each and every ad campaign in real-time. This level of accountability has yet to exist in the out-of-home media space, bolstering advertiser confidence and substantiating ad spend.