|Seed, 3/2013 ||$1.1M|
Billaway is an enterprise solution that provides utilities with a customized rewards program that directly reduces customers’ monthly bills at the time of payment. The Billaway platform is designed to convert a portion of consumers’ everyday spending into earned credits to be applied to monthly utility bills. Utility customers earn credits by shopping at more than 20,000 participating grocery, drug and online stores using their registered credit, debit and store loyalty cards, eliminating the need for new cards, coupons or mobile apps. From publicly-traded to regional utility companies, Billaway powers loyalty programs for more than 60 partners, enabling utility customers to reduce their monthly bills at the time of payment.