Back to Mobile View
Subscribe to the CrunchBase Daily for the latest on Fundings, Acquisitions, and Startup Events

General Information
DescriptionPayment services


San Francisco, USA
417 Montgomery Street
Suite 500
San Francisco, CA, 94104


Co-founder, CEO
Co-founder and Product Management
VP Business Development
Board Member
Board Member
Board Member
Director of Engineering
Software Engineer



Better Finance

Better Finance, Inc. (previously BillFloat, Inc.) . is a financial technology company providing innovative leasing and credit solutions to consumers and small businesses online, in-store and via mobile.

Better Finance has two main products:

SmartPay for Consumers

Consumers rely on SmartPay, our lease-to-own payment plan, to get smartphones, accessories and other high-value items. SmartPay spreads the payments over an extended term to make them more affordable.

SmartBiz for Small Business

Small businesses use SmartBiz to quickly and easily apply online for low-interest, long-term, SBA-guaranteed working capital loans between $5,000 and $25,000 (increasing to $150,000 shortly). The SmartBiz online application process can take less than 20 minutes and the loan can be funded in 5 to 7 business days after completing the application.

Better Finance, Inc. is privately held and based in San Francisco. The company was founded in 2009 by a team of experienced financial services entrepreneurs with backing from leading venture capital firms including Investor Growth Capital, Venrock, First Round Capital, Baseline Ventures, and SoftTech VC.

Recent Milestones



Better Finance screenshot
Above: Better Finance Homepage
Uploaded: 3/21/14


  1. BillFloat Helps You Put Off Paying Your Bills — for a Fee ( [edit]
  2. PayPal-Backed BillFloat Launches, Secures $4.5 Million Series A Round (Exclusive) ( [edit]
  3. [edit]
  4. BillFloat Secures $21 Million in Funding For Innovative Credit Delivery Platform ( [edit]
Edit This Page
Last Edited 3/25/14

Revision History RSS Picture


Share this page on Twitter or Facebook:
Or copy this code to embed a widget: customize »

TechCrunch Posts TechCrunch Logo Small Picture

External Links

CrunchBase API


Become a Sponsor
Terms of Service | Privacy Policy | Licensing Policy