|Venture Round, 3/2005 |
Australian Distributed Incubator
|Series A, 10/2005 |
CM Capital Investments
Online marketers learn about their customers every time they shop or even visit a Web site. They deliver relevant offers and content that makes the experience more personal, interactive, and fun.
bCODE duplicates this experience in the real world using the ubiquitous mobile telephone. Through the bCODE marketing service, consumers are able to request special offers, redeem coupons in the store and stay in touch with their favorite brands.
Marketers who use bCODEs to promote their promotions enjoy a turnkey end-to-end marketing service which delivers offers to the consumer, enables self-service redemption and provides deep, detailed and real-time data on the promotion’s success. bCODE is revolutionizing e-commerce by delivering Internet-style targeting and data mining to real-world locations.