• TechCrunch
• CrunchBase
• More
  • TechCrunch UK
  • TechCrunch France
  • TechCrunch Japan

Simple Finance Technology Corp

edit

Simple (formerly BankSimple) is creating a better interface for banking through the Web and mobile apps. In partnership with financial institutions which will hold the actual deposits, Simple is focussing on creating a better customer experience and simplifying the banking process by unifying all accounts into one, accessible through a bank card.

Rather than making money from different fees, Simple plans to split the net interest margin with its partner banks (the difference between the rate they lend at and the rate they pay to depositors), thus eliminating the incentive to push more confusing products at consumers.

Milestones

edit

• 
  Simple Finance Technology Corp added Sean Flynn as Board observer. (7/1/11)
  Posted 12/8/11 at 6:28am
• 
  Simple Finance Technology Corp added Bill DeRouchey as Creative Director. (8/1/10)
  Posted 11/27/11 at 4:40pm
• 
  Simple Finance Technology Corp added Allen Goodman as Director of Research. (5/1/10)
  Posted 11/27/11 at 4:38pm
• 
  Simple Finance Technology Corp added Adam Erlebacher as VP Product Marketing. (1/1/11)
  Posted 5/3/11 at 6:13pm
• 
  Simple Finance Technology Corp added Yaroslav Faybishenko as Investor.
  Posted 2/2/11 at 2:31pm
• 
  Simple Finance Technology Corp added Craig Shapiro as Investor.
  Posted 1/10/11 at 8:06pm
• 
  Simple Finance Technology Corp added Josh Kopelman as Board Member.
  Posted 11/11/10 at 12:18pm
• 
  Simple Finance Technology Corp added Alex Payne as Co-founder, CTO. (5/21/10)
  Posted 5/21/10 at 11:58am
• 
  Simple Finance Technology Corp added Jerry Neumann as Director, investor.
  Posted 2/10/10 at 10:16am
• 
  Simple Finance Technology Corp added Shamir Karkal as Co-founder, CFO.
  Posted 2/9/10 at 11:05am
• 
  Simple Finance Technology Corp added Josh Reich as Founder, CEO.
  Posted 2/8/10 at 9:14pm
• 
  Simple Finance Technology Corp received $10M in Series B funding. (8/10/11)
  Posted 8/10/11 at 12:00pm via techcrunch.com
• 
  Simple Finance Technology Corp received $2.9M in Series A funding. (9/1/10)
  Posted 9/1/10 at 5:36pm via techcrunch.com
• 
  Simple Finance Technology Corp received $190k in Seed funding. (11/1/09)
  Posted 9/1/10 at 5:36pm
• 
  Simple Finance Technology Corp — Changed name to Simple (11/8/11)
  Posted 11/21/11 at 11:44am via oregonlive.com

Videos

Screenshots

edit

Sources

1. TechCrunch [edit]
2. BankSimple Deposits $3.1 Million From First Round, Ron Conway, And Roger Ehrenberg (techcrunch.com) [edit]
3. Cha-Ching: BankSimple Banks $10 Million In New Funds And Some Heavy-Hitting Partnerships (techcrunch.com) [edit]
4. BankSimple, highly touted financial services startup, is now simply Simple (oregonlive.com) [edit]