| Website | badgeville.com |
| @badgeville | |
| Category | Software |
| Phone | +1.650.323.1233 |
| Employees | 50 |
| Founded | 9/10 |
| Description | The Behavior Platform |
| Total | $15M |
| Seed, 1/10 Maynard Webb Joe Lonsdale | $250k |
| Series A, 11/10 Pejman Nozad Trinity Ventures El Dorado Ventures | $2.5M |
| Series B, 7/11 Norwest Venture Partners El Dorado Ventures Trinity Ventures | $12.2M |
Badgeville helps web publishers of all sizes increase audience engagement and unlock new monetization opportunities. We are based in Menlo Park, CA. Our team includes experts from Zynga, Playdom, American Express, Omniture, Google, salesforce.com, Amazon.com, WebEx, Lithium, and more.
The company provides a white label social loyalty, rewards, and analytics platform. We make it easy for web publishers, media sites, communities, marketers and brands to increase user loyalty and engagement. The Badgeville Platform leverages techniques from game play to create highly engaging web experiences. Using Badgeville, web publishers reward users with real-time achievements and reputation, while at the same time drive user behavior, achieve specific business goals, and measure and optimize user engagement.