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Acquired byAdobe Systems
Price$120M
Date11/2011
TermsCash

General Information

Offices

Palo Alto
849 High Street
Palo Alto, CA, 94301
USA
New York City
Los Angeles

People

Funding

TOTAL $30.4M
FUNDING TOTAL $30.4M
Series A, 12/2007
Greylock Partners
$4.87M
Series B, 3/2009
Redpoint Ventures
Greylock Partners
$10.6M
Series C, 12/2010
$4M
Series B, 1/2011
Granite Ventures
Redpoint Ventures
Greylock Partners
Silicon Valley Bank
$11M

Tags

Auditude

Auditude is a leading video management and monetization technology company that helps content owners and aggregators grow their video revenues. The company’s proprietary technology, Auditude Connect, is an innovative ad management system that allows premium video websites and content owners to manage their business requirements and ad serving needs around professional video.

Auditude works with some of the largest names in online video as their ad serving and management platform. Clients include Comcast, Major League Baseball, MTV Networks, MySpace Music and Video, Universal Music Group and Yahoo!, among others.

Auditude’s executive and technology team is made up of talent from some of the world’s most successful technology companies including DoubleClick, eBay, Google, PayPal, and Yahoo!, among others.

Auditude is based in Palo Alto with offices in Los Angeles and New York City.

Recent Milestones

Videos

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This video was originally published on Beet.TV

Added: 1/1/14

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Auditude

Sources

  1. Adobe acquires video ad platform Auditude for $120M (updated) (venturebeat.com) [edit]
  2. VentureBeat (venturebeat.com) [edit]
  3. VentureBeat (venturebeat.com) [edit]
  4. Auditude brings in $4M to bring ads to online videos (venturebeat.com) [edit]
  5. Auditude Raises $11 Million More For Its Online Video Ad Platform (paidcontent.org) [edit]
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Last Edited 1/11/14

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