| Website | attributor.com |
| Blog | attributor.com/blog |
| Category | Advertising |
| Employees | |
| Founded | 10/05 |
| Description | Content monitoring and monetization |
| Total | $22M |
| Series A, 1/06 Draper Richards First Round Capital Selby Venture Partners Sigma Partners Amicus Capital | $2M |
| Series B, 12/06 Sigma Partners Selby Venture Partners Draper Richards First Round Capital Amicus Capital | $8M |
| Series C, 4/08 Jafco Ventures Sigma Partners | $12M |
Attributor is a subscription based content monitoring and analysis platform that allows publishers to capture value with their content no matter where it appears on the Web.
Attributor digitally fingerprints each piece of content (a paragraph, an image, a video) to uniquely identify the content based on its essential features. Each content owner can define permitted use of their original content, such as how much can be copied, what kind of attribution is required and whether and on what terms commercial use is permitted.
Attributor’s system then scans over 18 billion pages on the Internet and reports back the instances where the content has been copied, and whether the rules were honored.
When Attributor finds a use that is not permitted, the content owner is alerted and can choose a range of actions including a request to add a link to the content owner, a licensing request or a DMCA takedown notice. The company launched its text monitoring service in November, 2007 with its image and video services not yet publicly available.
Attributor also shows which sites generate the most traffic, which are supported by ads, and which ad networks are making the most money off of your content across the Web.
HyveUp interview with Rich pearson
Added: 3/21/08| Website | attributor.com |
| Blog | attributor.com/blog |
| Launch Date | November 1, 2007 |