|Description||local search and advertising|
With its technology heritage dating back to the early days of the Internet, AT&T Interactive delivers local information to millions of consumers every day, whether it is on PCs, smartphones, tablets, IPTV or through directory assistance.
AT&T Interactive products, which include flagship properties YP.com℠ and YPmobile®, deliver a rich local search experience that help consumers find the best local merchants offering the best value. The company’s consumer reach give advertisers an opportunity to grow their business through digital advertising products and a local ad network of publisher sites.
AT&T Interactive ad products are sold by AT&T Ad Solutions and other key resellers nationwide which help generate almost $1 billion in annual online local advertising revenues.