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AskNshare

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AskNshare is a disruptive social media powered market research platform for consumer service providers.

The site has been launched in Shanghai, China in late 2009. AskNshare platform offers it’s registered members to publish AskNshare (formerly known as surveys) to exchange information. It also allows members to publish images and videos via an AskNShare. The business members obtain valuable market research info from the members via onsite/online Asknshare completed by consumers.

Why AskNshare is disruptive? Because AskNshare model of marketing challenges Traditional Advertising Model (TAM). Bose explains in the following LinkedinForum. AskNshare is not a traditional survey site. In traditional survey, individual’s response is not critical; survey focus on group’s cumulative response. In AskNshare, we understand the value of individual’s preference in decision making process; for example, a Shanghai resident goes to an Indian restaurant, not because 95% Shanghai residents never tried Indian food. He goes to an Indian restaurant because he prefers the company of an Indian friend there. This uniqueness could not be caught in a traditional survey based marketing process. AskNshare can identify the “human magnet” for the Indian restaurant; and this “human magnet” can attract future customers to the merchant. This model is completely different from mass mailing, TV ads and search engines.

The history of AskNShare goes back to 1991 when Ashoke Bose founded Communication Software, Inc. to provide market research services to various government agencies in USA. Bose enrolled in graduate program Computer science at the University of Arizona during 1984-1986, In early 1987, Bose accepted a position as Academic Computing Specialist at Center of Computing and Information Technology (CCIT) at the University of Arizona. It 1989, quite surprisingly, Bose accepted a position as Senior System Programmer at the Social and Behavioral Sciences Research Institute where he got involved in survey methodology and human networks. Unfortunately, in late1990, there was recession in USA, and the university of Arizona was funded by the tax payers. There was university wide layoff; Bose was forced to leave academic computing world to devote himself in corporate computing.

In 1994, CSI obtained domain name OpinionUSA.com to conduct opinion poll via internet. In 1995, OpinionUSA conducted simulated USA Presidential Election via internet. The prediction was incorrect (Bill Clinton was the actual winner) due to fact that internet use was not as common those days. In 2002, the Perl script based survey building tool got replaced by Java code to add more functionality. The purpose of OpinionUSA was to use internet as a media to replace CATI (Computer Assisted Telephone Interview) systems. In 2007, Ash Bose moved to Shanghai to work in a Fortune 50 company. In 2007, Ash decided to create a new platform for Chinese consumers. With the help of local Chinese programmers, Ash started to build AskNShare platform.

Recent Milestones

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  AskNshare — AskNshare.net crossed 72.7M RMB Chinese Consumer Domestic Product (CCDP) (4/18/13)
  Posted 4/25/13 at 1:54am via asknshare.net
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  AskNshare — First AskNshare Technical Report published by Amazon.com for Kindle (4/1/13)
  Posted 4/25/13 at 1:43am via amazon.com
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  AskNshare — AskNshare, LLC is registered with Arizona Corporation Commission (9/29/12)
  Posted 10/3/12 at 8:07am via free-press-release.com
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  AskNshare — Bose International announced spin off AskNshare in 4Q at Shanghai VC & PE Weekend Workshop (9/15/12)
  Posted 9/25/12 at 5:28pm via free-press-release.com
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  AskNshare — AskNshare crossed 65.1M RMB Chinese Consumer Domestic Product (CCDP) (8/30/12)
  Posted 8/30/12 at 10:47pm via asknshare.net
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  AskNshare — AskNshare crossed 53.78M RMB Chinese Consumer Domestic Product (CCDP) (6/7/12)
  Posted 6/6/12 at 11:21pm via asknshare.net
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  AskNshare — AskNshare Customer Relationship Network (CRN) Introduction Party in Shanghai (5/17/12)
  Posted 5/18/12 at 1:16pm via sdrv.ms
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  AskNshare — AskNshare Customer Relationship Network (CRN) Announced (5/5/12)
  Posted 5/6/12 at 7:40am via linkedin.com
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  AskNshare received $500k in Angel funding. (3/10/12)
  Posted 6/6/12 at 11:28pm via asknshare.net
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  AskNshare — AskNshare crossed 52.0M RMB Chinese Consumer Domestic Product(CCDP) (3/9/12)
  Posted 3/9/12 at 11:39pm via asknshare.net
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  AskNshare added Dave Banerjee as Co-founder AskNshare@KL. (2/24/12)
  Posted 2/24/12 at 12:11pm
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  AskNshare — AskNshare expands to ASEAN market in Kuala Lumpore, Malaysia. Dave Banerjee is Cofounder of AskNshare@KL (2/24/12)
  Posted 2/24/12 at 12:08pm
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  AskNshare added Marc D. Fleischman as North America CPA. (1/31/12)
  Posted 1/31/12 at 1:16pm
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  AskNshare — January 27, 2012, Tucson, Arizona. AskNshare agrees to provide marketing services to a leading merchant at the University of Arizona campus. (1/27/12)
  Posted 1/29/12 at 11:35am
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  AskNshare added Adam Griggs as Business Partner. (1/27/12)
  Posted 1/29/12 at 11:30am
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  AskNshare added James Hao as Investors Relation Advisor. (11/6/11)
  Posted 11/6/11 at 3:23pm

Videos

Screenshots

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Above: AskNshare.net Homepage
Uploaded: 9/11/11

Above: List of Available AskNshare after a member login
Uploaded: 10/10/11

Above: Published Public AskNshare Result Page - owner ashokebose2009@gmail.com
Uploaded: 10/10/11

Products

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Sources

1. Bose International Investment Fund LLC invests in AskNshare.net project [edit]
2. asknshare.net [edit]
asknshare.net [edit]
asknshare.net [edit]
AskNshare enters USA Consumer market [edit]
AskNshare goes to Kuala Lumpore [edit]
asknshare.net [edit]
AskNshare Customer Relationship Network announcced in Shanghai at AskNshare monthly meeting. (linkedin.com) [edit]
AskNshare CRN Intro Party will be hosted in Shanghai on May 17 at O'malley's (sdrv.ms) [edit]
asknshare.net [edit]
asknshare.net [edit]
Bose International announced to spin off AskNshare, (free-press-release.com) [edit]
Bose International announced spin off AskNshare at Shanghai VC & PE Weekend Workshop (free-press-release.com) [edit]
An Investigation of AskNshare Model of Consumer Marketing in a Modern Metropolis : A Case Study at Fan's Cafe in Cloud Nine Shopping Mall, Shanghai (AskNshare Technical Report CN-2013-Apr) (amazon.com) [edit]
asknshare.net [edit]