Apptera

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Mobile devices are the “third screen” of advertising. As mobile devices increasingly become the consumer’s primary mode of communication, the need for companies to harness the power of mobile advertising is critical. Apptera puts the “Voice” in mobile advertising.

Apptera’s Voice & Visual Mobile Advertising Marketplace empowers mobile advertising by dynamically serving voice ads within the phone channel and enhancing them with interactive visual capabilities. Callers can respond to voice ads and have special offers such as coupons and promotional codes sent in real-time directly to their mobile device. This dynamic capability creates a level of advertising relevance and immediacy as powerful as any marketing technology being used today.

Milestones

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• 
  Apptera received $10.5M in Unattributed funding. (11/19/08)
  Posted 11/25/08 at 4:52pm
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  Apptera received $9.74M in Series D funding. (6/07)
  Posted 12/29/08 at 1:11pm
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  Apptera added Joe Hurd as VP Business Development.
  Posted 2/17/09 at 7:14pm

Videos

Screenshots

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Above: Apptera Screenshot -- #1
Uploaded: 8/25/09

Traffic Analytics

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Sources

1. Venture Beat (venturebeat.com) [edit]
2. Apptera Raises $10.5 million for Mobile Advertising (startupmeme.com) [edit]