| Website | apprupt.com |
| Category | Mobile/Wireless |
| Employees | |
| Founded | 2008 |
| Description | iPhone Application Platform |
| Seed, 6/08 Neuhaus Partners |
apprupt is a performance marketing network for mobile applications. The company offers the apprupt performance marketing suite for mobile application developers (so far iPhone developers).
As part of its performance marketing suite, apprupt’s first product is apprupt Performance Analytics, which enables developers to measure and optimize success and outcome of their marketing campaigns by tracking exactly how many downloads were generated through a specific link (mobile and/or online).
At the core of the apprupt performance marketing suite is a performance marketing network, which is currently in closed beta and will be launched soon.
Both products are based on an innovative tracking-mechanism, which allows apprupt to connect a download to its source (the links that led to the download).
