| Website | appency.com |
| Blog | theappencypress.com |
| @Appency | |
| Category | Mobile/Wireless |
| Phone | 916-692-5117 |
| Employees | 5 |
| Founded | 10/09 |
| Description | App PR & Marketing |
Appency is a full service marketing agency dedicated to serving the needs of mobile application developers. More than just a PR firm, Appency provides a full range of marketing services: app analysis, search engine optimization, social network marketing, app reviews, media planning, buying and tracking, creative advertisement creation, and much much more.
Appency takes a full range of marketing and advertising strategies, and applies them to the world of mobile applications. A full service agency, Appency starts as early as the conception and brand creation phase, and follows apps through their launch and on to success, utilizing public relations, social media marketing, advertising, promotions, and more. Focusing only on apps, Appency’s team is experts in the ins-and-outs of what it takes to be successful in this highly competitive world.
While well versed in Android, Blackberry, Palm, Nokia and Windows platforms, Appency’s sweet spot is with apps for the Apple platforms including the iPhone, iPad and iPod Touch. Since Appency’s launch in October 2009, they have helped launch apps that have gotten into the top twenty of nearly every app category in iTunes including #1 apps in business, productivity, navigation, health & fitness, entertainment, and reference. More than 70% of Appency’s clients have been featured by Apple after Appency started working with them.
Appency’s unique “RateMyApp†focus group service helps developers overcome the hurdles of being an unknown fish in a giant see of apps. By putting apps in front of panels of unbiased consumers that leave written reviews in iTunes, developers can get valuable consumer feedback and potential app purchasers can see the opinions of other users before making their purchase decision.
Working with app bloggers and major media outlets on a daily basis, Appency has the connections in the app world that get products high visibility publicity placements. Our clients have been featured in the San Francisco Chronicle, SELF Magazine, Forbes, CondeNast Traveler, Fast Company, Gizmodo, MacWorld, PCWorld, iPhone Life Magazine, and nearly every major app review blog.