• TechCrunch
• CrunchBase
• More
  • TechCrunch Europe
  • TechCrunch France
  • TechCrunch Japan

Appature

edit

Appature, Inc. is a Seattle-based technology company that provides a “surprisingly simple” cloud-based marketing software platform, Appature Nexus, designed exclusively for healthcare and life sciences companies. SaaS-based Appature Nexus combines a big data marketing database (Nexus 360), campaign management engine (Nexus Touch), and reporting and analytics suite for campaign optimization and data visualization (Nexus Insight). Appature announced on March 12, 2013 that it was acquired by IMS Health, and will continue to operate as before as a unit of IMS.

Recent Milestones

edit

• 
  Appature was acquired by IMS Health. (3/12/13)
  Posted 3/12/13 at 7:24pm via imshealth.com
• 
  Appature — Appature acquired by IMS Health (3/12/13)
  Posted 3/12/13 at 7:34am via appature.com
• 
  Appature — Appature announces $6.1 million Series B, led by Madrona Ventures and Ignition Partners (7/1/12)
  Posted 3/12/13 at 7:33am via appature.com
• 
  Appature added Mark Karch as Executive Vice President. (12/1/10)
  Posted 12/12/10 at 11:50pm
• 
  Appature received $3.5M in Series A funding. (12/7/09)
  Posted 12/15/10 at 1:07am via xconomy.com
• 
  Appature added Chris DeVore as Investor / Advisor. (12/1/09)
  Posted 5/30/12 at 3:56pm
• 
  Appature added Chris Hahn as CTO and Founder. (1/1/07)
  Posted 12/12/10 at 11:50pm
• 
  Appature added Kabir Shahani as CEO. (1/1/07)
  Posted 12/15/10 at 1:02am
• 
  Appature added Kabir Shahani as CEO and Founder. (1/1/07)
  Posted 12/12/10 at 11:48pm

Videos

Screenshots

edit

Above: Appature Screenshot -- #1
Uploaded: 11/3/10

Products

edit

Appature Nexus

edit

Sources

1. IMS Health Announces Acquisition of Appature (imshealth.com) [edit]
2. Appature Raises $3.5M, Led by Ignition and Madrona, to Expand Healthcare Customer Base (xconomy.com) [edit]
Appature Newsfeed Series B Financing (appature.com) [edit]
Appature Newsfeed Acquisition by IMS (appature.com) [edit]