|Description||App Marketing & Strategy|
With over 1.4 million applications in the app marketplace today, App publishers can no longer lean on the idea that “if they build it, they will come”.
We believe that a proper plan, a strong business model and a robust marketing strategy are necessary ingredients for any app to thrive in such a saturated and noisy ecosystem.
Our services include:
STRATEGY • Ideation Workshops • Market Analysis • Competitor Analysis & Benchmarking • User Personas • Roadmap Creation • Commercialization Strategy • Product Strategy & Positioning • Marketing Strategy • Social Media Strategy
MARKETING • App Store Optimization • PR & Blogger Outreach • Media Buying and Management • Social Media Marketing • Search Engine Optimization • Contests & Promotions • Direct Email Marketing • Marketing Collateral & Branding • Campaign Analytics & Insights • Launch, Boost or Ongoing Custom Campaigns
MONETIZATION • Monetization Strategy • Business Modeling • Revenue Analysis & Projections • Pricing Comparisons • Mobile Advertising Optimization
Tips to Enhancing Your App’s Visibility in the Android MarketplaceAdded: 8/2/12
BlackBerry DevCon InterviewAdded: 8/2/12
How to Develop a Paid Media Strategy to Increase Your Discovery for your Mobile AppAdded: 8/2/12