|Description||Web search optimisation agency|
Alchemy Viral is an international facing consultancy to digital agencies and organisations with outsourced solutions to drive relevant and loyal audiences to their websites. The company vision is to be the leading outsourced consultancy for web search optimisation (WSO), audience outreach and online reputation management.
Alchemy Viral benefits from the experience of work across different geographical markets across the world in different languages. With a team of native multilingual staff and a huge network of webmaster relationships, Alchemy Viral is able to leverage such assets in combination with the firm’s understanding of website usability, digital marketing and empathy for client’s particular business challenges.
Founded in 2007, the company grown from strength to strength having started with small enterprises and now services major digital agencies in the UK, Germany and Australia, working on major brands and publicly quoted companies.
The company operates in Richmond Upon Thames in a converted Georgian building where Virginia Woolf once lived and established the Hogarth Press.
The consultative approach to delivery is focused is on driving loyal and relevant audiences by assisting clients to obtain traffic from the searchable web i.e. beyond Google and Bing. The company believes that the opportunities for organic traffic from the search engines are being made less available as search engines move towards paid models.
The approach of Alchemy Viral is instead to understand the search intent of the client’s prospective customers. This then informs the audience outreach process to identify the right websites, content and key phrases that build relationships with the prospective customer along their journey, ultimately building an online reputation for the client’s target market.