| Website | alamofire.com |
| Blog | gowalla.com/blog |
| @gowalla | |
| Category | Consumer Web |
| Employees | 11 |
| Founded | 8/07 |
| Description | Social Networking and Games |
| Series A, 2/08 The Founders Fund Alsop-Louie Partners | $2M |
Alamofire creates games and game-like experiences for the social web.
Launched in January 2008, Alamofire’s first product, PackRat, is a card collecting game designed for Facebook platform. The product’s primary source of revenue are the sales of it’s limited-edition digital collectibles. Over 350,000 people have played PackRat.
Gowalla, a location-based social networking game—and Alamofire’s second product—was launched as a public beta in March 2009. Gowalla uses a large catalog of virtual goods to encourage its users to go places and meet people.
| Website | gowalla.com |
| Blog | gowalla.com/blog |
| Stage | Beta |
| Launch Date | March 13, 2009 |
| Tags | location, lbs, gps, iphone, mobile, social-network, digital-collectibles |
Gowalla is a location-based social network that uses game mechanics as a motivator to go places, do things and meet friends.
Players use a GPS-enable smartphone to check in at places of interest, share their location with friends, and leave comments about their travels. They are credited for their efforts with a game-like achievement system that rewards visiting both common and unique locations with a variety of iconic stamps.
Check ins and trips can be shared on the web with Facebook, Twitter or via the Gowalla.com website.
| Website | apps.facebook.com/packrat |
| Stage | Live |
| Launch Date | January 20, 2008 |
| Tags | social-game, virtual-goods |
PackRat is a collectible card on Facebook platform. Players steal, trade and collect digital cards with their friends.