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General Information

Offices

600 W. Chicago Ave.
#700
Chicago, IL, 60654
USA

People

Co-Founder & CTO
Founder & CEO
Co-Founder & SVP Media Ad Products
Advisor
Investor
Investor
Investor

Funding

TOTAL $1.2M
FUNDING TOTAL $1.2M
Seed, 9/2013
Techstars
KGC Capital
Rugged Ventures
David Cohen
$1.2M

Tags

AdYapper

AdYapper tracks display and mobile ads, generating detailed verification data, consumer sentiment, and viewability monitoring on 95% of all ad impressions. We generate real-time analytics across the entire ad buying ecosystem and centralize the data into one platform to identify wasted ad spend and provide direction on how best to reallocate the recovered ad spend to make in-flight campaign decisions. In short, AdYapper makes advertising performance data actionable so advertisers can optimize, and increase the efficacy of, their ad buys.

Recent Milestones

Videos

Screenshots

AdYapper screenshot
Above: AdYapper Homepage
Uploaded: 9/5/13

Sources

  1. AdYapper Raises $1.2 Million To Analyze Ad Viewability For Digital Campaigns (techcrunch.com) [edit]
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Last Edited 1/18/14

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