|Description||Monetizing High Traffic Sites|
|Seed, 8/2011 ||£30k|
AdTotum is a revenue generation solution for high traffic websites, working across all page views by all visitors to provide a complete solution for publishers.
The systems and genetic algorithms used by AdTotum scale to and analyze the behaviour of millions of users to predict what they need next thereby producing a CPM (revenue per thousand impressions) that increases over time and traffic volume rather than burning out. AdTotum out-performs standard banner ads and other smart ad systems with high click through rates across all impressions, effectively monetizing entire high traffic sites.
AdTotum for PublishersAdded: 11/4/11