|Description||Audio Video Ad Server and measurement|
|Angel, 11/2009 ||€2M|
The online audio marketplace is growing quickly. Listeners enjoy the ease of use and the breadth of content they can get from online audio. It is relatively easy for a broadcaster to get a signal onto the Internet for anyone across the world to access.
In order for a broadcaster to more effectively monetize their online radio audience, they need an advertising platform built especially for the online experience. It doesnâ€™t make sense to serve the same ad to a listener in New York City as a listener in London. Also, a broadcaster should take advantage of the dynamic interactivity available online with capabilities such as:
â€¢ Serving a targeted ad based on the listenerâ€™s location, interests, and time of day â€¢ Serve an ad in the correct format whether it be to a computer or to an Internet enabled mobile phone â€¢ Synchronize a display banner with an audio ad so that the listener can click and interact with brands â€¢ Nice song fitting and transitions (no blanks, variable ad screen length, end/start of songs detection, etc)
Adswizz provides technology to on-line radios and ad networks to best monetize their internet radio audience.
Adswizz provides measurement technology to on-line audio publishers
|CDN Power Pack|