|Description||Online to Offline Commerce.|
|Series A, 9/2011 |
Adiility is a technology company based in San Francisco enabling online to offline commerce transactions. The Adility Gateway and Adility Cloud provide the infrastructure for brands, retailers and merchants to transact with each other, from campaign creation to redemption and settlement.
Adility provides three core products:
a) Adility Gateway, a RESTful API to create prepaid products and services, offers and coupons with rich attributes and transfers them into the Adility Cloud for controlled online distribution. The Adility Gateway is used within POS systems or any merchant dashboard and integrates in store redemption and provides settlement functionality.
b) Adility Cloud, a cloud service to store prepaid products and services, offers and coupons for retailers, brands and merchants. Online publishers can query the Adility Cloud based on location, categories, demographics and other rich attributes to match the cloud inventory with their online audience.
c) Adility Console, a visual interface for brands, retailers, merchant acquirers and publishers to manage their business development activities, connections and campaigns without the distraction of the underlying technical complexity.