|Description||Crowdsourcing rich media creation|
Adball is an online platform that dramatically cuts advertising cost by crowd-sourcing the process of advertisement creation and engaging consumers in distributing ads through social networks, web forums, video websites and blogs.
Adball allows people to collaborate and participate in ad campaigns and get rewarded. Adball can be a powerful tool in the hands of creative departments that gives them the ability to engage consumers themselves in creating and executing ad campaigns and finding targeted focus groups. Adball also provides businesses and service providers with a customizable platform that allows them to engage the community of their own consumers in a viral marketing campaign. The unique value proposition for Adball lies in its ability to harness the collaborative creative power of the masses and their combined social reach online and in the real world.