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Ace Metrix

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Ace Metrix is the new standard in television analytics, dedicated to delivering better, faster, and more cost-effective solutions for evaluating video advertising within competitive context. Through the Ace Metrix LIVE™ platform, companies can now access timely, actionable data wherever, whenever they need to, enabling real-time advertising campaign optimization. Combining leading edge technology and patent pending methodology, Ace Metrix is revolutionizing the way marketers measure themselves and their competitive landscape. The company is privately held and is backed by leading venture capital firms and industry leaders including Hummer Winblad Venture Partners, Palomar Ventures, Leapfrog Ventures, and WPP.

Milestones

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• 
  Ace Metrix added Scott Travis as Chief Revenue Officer.
  Posted 5/29/12 at 12:20pm
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  Ace Metrix added Jeff Stewart as SVP, Operations.
  Posted 5/29/12 at 12:20pm
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  Ace Metrix added Jonathan Symonds as EVP, Marketing.
  Posted 5/29/12 at 12:20pm
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  Ace Metrix added Peter Daboll as CEO.
  Posted 5/29/12 at 12:20pm
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  Ace Metrix added Jack McKee as VP Sales and Marketing.
  Posted 1/7/10 at 9:14am
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  Ace Metrix added Peter Sinclair as Director.
  Posted 12/21/09 at 2:44pm
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  Ace Metrix added Jim Gauer as Director.
  Posted 12/21/09 at 2:44pm
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  Ace Metrix added Ann Winblad as Director.
  Posted 12/21/09 at 2:44pm
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  Ace Metrix added Bill Parducci as CTO.
  Posted 12/17/09 at 3:28am
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  Ace Metrix added JuYoung Lee as Co-Founder.
  Posted 12/17/09 at 3:28am
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  Ace Metrix added Steve Goldman as Co-Founder.
  Posted 12/17/09 at 3:28am
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  Ace Metrix received $8M in Series C funding. (5/29/12)
  Posted 5/29/12 at 4:59am via techcrunch.com
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  Ace Metrix received in Venture Round funding. (6/18/10)
  Posted 6/20/10 at 4:07am via thealarmclock.com
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  Ace Metrix received $3M in Series A funding. (8/1/08)
  Posted 2/24/10 at 2:39pm via sec.gov
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  Ace Metrix received $1.7M in Venture Round funding. (11/23/09)
  Posted 2/24/10 at 2:39pm via socaltech.com
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  Ace Metrix received $6M in Series B funding. (12/16/09)
  Posted 12/17/09 at 3:28am via paidcontent.org

Videos

Screenshots

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Above: Home Page
Uploaded: 12/17/09

Sources

1. SEC D (sec.gov) [edit]
2. Ace Metrix Gets $1.7M (socaltech.com) [edit]
3. TV Metrics Firm AceMetrix Gets $6 Million Funding (paidcontent.org) [edit]
4. WPP Invests In TV Ad Thumbs Up/Down's Ace Metrix (thealarmclock.com) [edit]
5. Ace Metrix Raises $8M For Smarter TV Ad Testing (techcrunch.com) [edit]