500friendsâ€™ white-label analytics, rewards, and gamification platform enables e-commerce retailers to increase revenue by maximizing the value of each customer. The companyâ€™s team includes e-commerce experts from Buy.com, eBillme, Richrelevance, Strongmail, Popularmedia, Digitas, and Webloyalty.

By tracking, rewarding, and recognizing activities that can range from referring a friend, uploading a product photo on their fan page, to frequent purchasing, retailers are able to create a highly engaging shopping experience. The results are increased marketing performance metrics across the board: customer retention, customer acquisition, conversion rates, average order values, and even SERP.

Milestones
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500Friends added David Selinger as Advisor. (1/1/10)

Posted 1/29/12 at 8:37pm
500Friends added Matt Gilbert as COO. (8/1/11)

Posted 8/23/11 at 1:36pm
500Friends added Bob Tekiela as CTO.

Posted 2/13/11 at 5:27am
500Friends added Siva Kumar as Advisor.

Posted 3/25/10 at 8:36pm
500Friends added Steve Downey as VP of Engineering.

Posted 3/25/10 at 8:36pm
500Friends added Hong Hu as Cofounder. (6/1/10)

Posted 3/25/10 at 8:36pm
500Friends added Justin Yoshimura as CEO. (6/1/10)

Posted 3/25/10 at 8:36pm
500Friends received in Seed funding. (12/15/09)

Posted 3/25/10 at 8:36pm via techcrunch.com