document.write("\n\n\n  <div class=\"cbw_subcontent_left\">\n    <a href=\"http://www.crunchbase.com/person/ethan-herdrick\"><img src=\"http://www.crunchbase.com/assets/images/resized/0001/4159/14159v1-max-150x150.jpg\" border=\"0\" alt=\"Ethan Herdrick image\" /></a>\n  </div>\n\n<div class=\"cbw_subcontent_right\">    \n <table>\n   \n \t\n \t\t<tr>\n \t\t\t<td class=\"td_left\">Birthplace:</td>\n \t\t\t<td class=\"td_right\">Washington</td>\n \t\t</tr>\n \t\n \t\n \t  <tr>\n \t  \t<td class=\"td_left\">Companies:</td>\n \t  \t<td class=\"td_right\">\n \t  \t\n \t    <a href=\"http://www.crunchbase.com/company/biographicon\">Biographicon</a>\n \t    </td>\n \t  </tr>\n \t\n </table>\t\n \t\n  <p>Cofounder and CEO of Biographicon Ethan Herdrick previously founded two other web startups, 3mx.com (in 1998) and reatlas.com (in 2004-2005).  Ethan was working in San Francisco during the tail-end of the first internet boom at medical web startup&#8230; <a href=\"http://www.crunchbase.com/person/ethan-herdrick\" title=\"Learn More\">Learn More</a></p>\n\n</div>\n")